MRI Ascend 2025 took place October 19–22 in Nashville, drawing hundreds of real estate professionals, asset managers, and technology teams for four days of product deep-dives, strategic sessions, and hands-on learning. With over 160 sessions, the conference focused on practical applications of
MRI Software’s evolving platform and how users can drive efficiency, automation, and innovation across their organizations.
Core Focus Areas
1. AI-Powered Tools and Automation
MRI showcased its growing suite of AI-driven solutions designed to reduce manual work and improve accuracy:
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Contract Intelligence: Automates lease abstraction and document review, reducing turnaround time and human error.
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Ask Agora: Enables natural language queries for dashboards and reports, allowing users to surface insights without SQL or report-building.
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Page Assistant: Guides users through workflows in MRI ProLease Enterprise, improving onboarding and task completion.
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Facilities and Energy Management: Sessions explored predictive maintenance, energy optimization, and AI-based scheduling to reduce operating costs.
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MRI Bank Rec Automation: Developed in partnership with REdirect Consulting, this solution uses Agentic Automation to streamline bank reconciliation, eliminating manual matching and accelerating month-end close.
2. Hands-On Product Labs
Labs offered direct experience with MRI tools and workflows:
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SQL for Property Management X: Focused on building custom queries and reports for operational visibility.
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MRI Engage CRM and Leasing Portal: Covered configuration, lead tracking, and integration with leasing workflows.
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Agora Gateway and Ask Agora: Demonstrated how to connect data sources and build conversational reporting tools.
3. Platform Enhancements and Integration
MRI announced several updates aimed at improving cross-platform usability and automation:
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Unified navigation across modules for a more consistent user experience.
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Expanded automation for recurring tasks like rent posting, invoice processing, and compliance tracking.
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Enhanced reporting tools with more flexible data visualization and export options — Agora, Power BI, Datarails, & more reporting solutions.
4. Networking and Strategic Planning
MRI Ascend fostered collaboration across roles and industries:
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Strategy briefings with MRI product and executive teams.
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Peer-led case studies on successful implementations and platform optimization.
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Roadmap previews for upcoming features and enhancements. Attendees had opportunities to connect with MRI staff, consultants, and fellow users to share insights and build partnerships.
5. REdirect Highlights from MRI Ascend 2025
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Partner of the Year: REdirect was recognized as MRI Software’s 2025 Partner of the Year — Consulting, reflecting our commitment to client success and platform expertise.
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Bank Rec Automation: REdirect partnered with MRI to deliver the MRI Bank Reconciliation Automation solution, powered by Agentic Automation. This tool simplifies reconciliation workflows and improves audit readiness.
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Fireside Chat with Vijay Anand: REdirect co-hosted a session with MRI’s VP of Artificial Intelligence, exploring common misconceptions about AI and how to apply it responsibly in real estate operations.
Staying Ahead with REdirect
MRI Ascend 2025 reaffirmed the value of staying at the forefront of innovation. REdirect continues to help clients leverage MRI’s tools, optimize automation, and achieve strategic growth.
Ready to explore what’s next?
Connect with the REdirect team to learn how we can help your organization get the most from MRI’s evolving platform and AI-powered solutions.
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